Sweta Aggarwall on SBI’s mobile-first and customer-centric approach

Sweta Aggarwall on SBI's mobile-first and customer-centric approach

In this Research NXT Interview, Sweta Aggarwall, the Chief Marketing Officer at State Bank of India, takes us through her journey towards becoming a marketer. She shares her enriching experience while working

Shwetha Iyer on leveraging AI to drive Innovation at ZEE5

Shwetha Iyer on leveraging AI to drive Innovation at ZEE5

In this Research NXT Interview, Shwetha Iyer, the Head of Marketing at ZEE5, talks about her journey with marketing technology from being a provider to an actual user of it.