Top 5 Cloud Computing Trends that India Needs to Know

Top 5 Cloud Computing Trends that India Needs to Know

Cloud computing is a busy space in India and globally due to the pandemic-instigated adoption growth across businesses. Gartner says that end-user spending on cloud services will see double-digit growth

Evolution of Content Marketing in India

Evolution of Content Marketing in India

Marketing has been using content throughout the entirety of its history in order to drive customer attention to their campaigns and their related elements. However, the fact that the product or service for which

Best Practices for Your 2019 Content Marketing Strategy

Best Practices for Your 2019 Content Marketing Strategy

As the digital marketing industry is constantly shifting, so is the need for content marketing as an essential baseline niche of it. Frankly speaking, content is the medium through which brands can

Content Marketing and CRM: The Keys to Boost Email Campaigns

Content Marketing and CRM: The Keys to Boost Email Campaigns

In today’s age, CRM – Customer Relationship Management is arguably the most significant part of the day-to-day workings of any company. Customers give any company it’s value, recognition and reputation.

7 Must-have Features for Content Marketing System

7 Must-have Features for Content Marketing System

While implementing a content marketing strategy, it does not matter if you are getting started or an established player. Your website is vital for the plan. Creating good content takes more time than

How to implement an effective Account Based Marketing Strategy

How to implement an effective Account Based Marketing Strategy

The concept of Account Based Marketing (ABM) emerged in the early 2000s, but it has recently attracted marketers’ attention with its effectiveness. The growth in the decision-making, team’s size and misalignment

Evolution of Artificial Intelligence (AI)

Evolution of Artificial Intelligence (AI)

The continuous advancement in technology and the never-ending curiosity of humans have led to the question, “Can a machine think and behave like humans beings?” This is how artificial intelligence started to evolve with

How to implement a killer Omni-channel marketing strategy

How to implement a killer Omni-channel marketing strategy

For a consumer shopping is one experience, regardless of channel. It doesn’t matter whether he/she is buying a product online or form a brick and mortar store. These consumers expect to be